Brand Voice & Social Media Writer Freelance

We are seeking a creative and results-driven Social Media Writer to craft compelling content that engages audiences, drives brand awareness, and grows online communities. This role is ideal for someone who knows how to translate brand voice into posts that resonate across multiple platforms—including Instagram, Facebook, LinkedIn, Twitter/X, and TikTok.

As our Social Media Writer, you will collaborate with marketing and design teams to develop posts, captions, and short-form content that aligns with campaigns, trends, and audience interests. You’ll help our brand tell a consistent story while driving engagement and conversions.

Key Responsibilities

• Write engaging, on-brand social media copy for multiple platforms.
• Develop content calendars in collaboration with marketing and creative teams.
• Research industry trends, hashtags, and competitors to create timely, relevant content.
• Optimize copy for engagement, reach, and conversions.
• Assist in creating short-form scripts for social media videos or Reels/TikToks.
• Proofread and edit content to ensure clarity, accuracy, and brand consistency.
• Track content performance and adjust writing strategy based on analytics and audience feedback.

Skills and Qualifications

• Proven experience writing for social media for brands or agencies in the U.S.
• Strong understanding of social media platforms, trends, and best practices.
• Exceptional writing, editing, and storytelling skills.
• Ability to write in multiple tones—fun, professional, or promotional as needed.
• Comfortable working in a fast-paced, deadline-driven environment.
• Knowledge of SEO, analytics, or social media scheduling tools is a plus.

Why Join Us

• Work remotely with a flexible schedule.
• Collaborate with a creative and supportive marketing team.
• Opportunity to influence brand voice and engage audiences nationwide.